Supertab makes small payments profitable (finally!) and gives digital businesses an exciting new way to monetize casual users. We are the market leader in usage-based pricing, the next major shift in how digital goods and services are monetized.

Supertab brings new efficiencies to digital payments, enabling innovative usage-based revenue models. Paywalls are zero-sum. With Supertab, users enjoy instant access—to articles, videos, premium features, AI services and more—and only pay when their Tab reaches a set amount. For merchants, Supertab unlocks new revenue by converting casual users into paying customers.

Research shows just 2% of users subscribe. Supertab helps you monetize the other 98%. By making any price point possible, Supertab empowers merchants to go beyond the paywall, sell digital goods and services in innovative ways and capture a larger share of paying customers.

Supertab addresses the very real problem of subscription fatigue by offering a simple, pay-as-you-go model. Previously this was difficult (if not impossible) to do given the costs involved in processing payments. By aggregating charges on a networked, running Tab, we are able to process payments more efficiently and make usage-based pricing a reality. For AI companies, the problem is different—the mismatch between subscription revenues and underlying compute costs—but the solution is the same.

At its core, Supertab’s Tab System aggregates small payments into a running balance, charging users only when their total reaches a set amount. This flexible model supports several offerings. Users can make single purchases or access timed content, which is ideal for occasional or one-time visitors. For recurring access, Subscription Light provides a lower-commitment alternative to traditional subscriptions. Supertab also enables flexible contributions, allowing users to support premium content or creative projects with voluntary donations. These solutions integrate seamlessly with tools like Google Ad Manager, Supertab SDK, and APIs. By enhancing user experience and monetizing casual visitors, Supertab empowers businesses to unlock sustainable growth while complementing existing revenue models.

Any business selling digital goods and services can use Supertab. In fact, if it can be measured in time or units, Supertab can help you sell it. This includes AI platforms that want to charge on a per-prompt basis, SaaS companies that want to sell one-off or timed access to premium features, video streamers, podcasters, creators and publishers.

Supertab unlocks new revenue streams by bridging the gap between free access and long-term subscriptions. Its pay-as-you-go model enables businesses to monetize casual users with seamless, low-friction payments. Starting with small purchases, users can naturally progress to time passes or lightweight subscriptions, fostering trust and repeat transactions. Ideal for AI platforms, video creators, and publishers, Supertab complements ads and subscriptions, helping monetize the 98% who typically don’t subscribe while building sustainable growth.

Subscriptions alone fail to monetize the 98% of users who won’t commit to long-term access, especially in today’s climate of subscription fatigue. Supertab offers a flexible, pay-as-you-go model that complements subscriptions by allowing users to access content instantly and pay only when their Tab reaches a set amount. This frictionless approach drives higher engagement, with users five times more likely to pay and average revenue exceeding $20 per user. Supertab bridges the gap between free access and subscriptions, providing businesses with a scalable, user-friendly way to grow revenue.

Not at all. Supertab complements subscriptions and paywalls by introducing a third monetization model that captures revenue from the 98% of users who won’t subscribe. It works alongside existing models, offering users a simple way to pay for content on demand without long-term commitments. As privacy regulations and subscription fatigue reshape the market, Supertab helps businesses monetize casual users and maximize revenue with a seamless, user-friendly experience.